Eberhard
About the company:
Since its founding in 1877, Eberhard has been designing and manufacturing access and security solutions. They offer a comprehensive product line along with full development and product management services for more custom solutions. Guided by their mission to grow, elevate and inspire, Eberhard delivers high quality, innovative, and secure access solutions as well as world-class customer service, establishing them as a global leader in their industry.
Partnership overview:
Well before Eberhard’s merger with Illinois Lock company in 2020, Studio x. has helped grow Eberhard’s digital presence, launched campaigns that grew their organic search traffic, and built a custom website solution to accommodate their wide array of products and support their sales. After their merger we helped them rebrand, and their new unified image has helped them maintain and grow their reputation within the market.
How We Helped:
Digital Marketing
Our company has supported Eberhard’s digital marketing efforts for years, starting with Illinois Lock Company and continuing after their merger in 2020. We’ve grown their presence across LinkedIn, Facebook, and Instagram, while leading email marketing campaigns that consistently average a 25% open rate. In 2025, we launched targeted ad campaigns that have delivered industry-leading click-through rates, thousands of engagements, and hundreds of thousands of impressions. From 2023 to 2024, direct website traffic increased by 20%, and their top SEO keywords have improved by an average of 22 positions on Google since 2021.
Web Design and Development
In 2020, we launched a robust, e-commerce–ready website to house Eberhard’s extensive product catalog. The site features advanced filtering tools, personalized user accounts, and a product quiz for better navigation, along with custom lead-generation landing pages that support their sales pipeline.
Brand Design
Following the 2020 merger of Eberhard and Illinois Lock Company, we helped guide the unified brand forward, developing a new logo, trade show booth design, promotional swag, and a suite of social media assets to ensure consistency and recognition across every touchpoint.